A complete intelligence read on one residential-trades market, and the operators competing in it.
An SEO firm sees keywords. An M&A advisor sees deals. Nobody maps the whole board for a single market. The Echelon Intelligence Report does: who owns the demand, where it is heading, who is winning the search and the reviews, where the opening is, and how the operators in that market sit in the consolidation wave reshaping the trades.
It is built to order, for one market, from the Echelon database, permit records, the demand index, and verified public filings. Not a template. Not an audit with a logo on it.
What is inside
Six sections, each one answering a question that decides whether an operator grows, gets bought, or gets passed by.
Where homeowner demand sits and where it is heading in this market, anchored to the Echelon Residential Demand Index and read against permit activity. The size and shape of the opportunity, not a guess.
Who actually owns this market right now, ranked by search visibility, ad presence, and review velocity from the Echelon database. The real leaderboard, not the one on the chamber of commerce wall.
Exactly where a given operator is invisible, what it is costing in missed work, and which competitors are capturing the jobs that should be theirs. The audit a search firm sells, as one section of many.
Where this market and this operator sit in the roll-up: what acquirers are paying, what they look for, and what a shop would need to command the multiple. The read that matters whether you are buying, selling, or staying.
The specific opening against the market leader, and the order of moves to take it. Not a list of best practices. The one play this market rewards right now.
Every hard fact, entity, owner, and filing cross-checked against state records and public filings. Estimates are labeled as estimates. You see exactly where each figure came from.
Who it is for
One truck or a regional leader, the question is the same: who really owns your market, where are you losing work you cannot see, and what would it take to own it. The report tells you, and it tells you what your business looks like to the buyers circling the trade.
An independent read on a market or a target before you move: real demand, the true competitive order, and where a shop sits on the one thing hardest to fix and easiest to miss, whether anyone can find them at all. Diligence on the metric the data room will not show you.
Every report draws on the Echelon database of competitive and market activity, permit records, the Echelon Residential Demand Index, and verified state and public filings, assembled for one specific market. See how the index is built →
A complete, built-to-order intelligence read on one residential-trades market, delivered as a designed PDF brief with every source documented.
It starts with a 15-minute call. You tell me the market, I confirm scope and answer your questions, and if you decide to move forward I take payment securely by card on that same call. No invoicing back and forth, no waiting.
Request your 15-minute consultation
Or connect with Mike Warner on LinkedIn.
Questions
How is this different from an SEO audit?
An audit looks at one website’s search health. The Intelligence Report maps an entire market: demand, the competitive field, the visibility gap, the M&A position, and the play to take the market. The search read is one of six sections, not the whole product.
Who is it for?
Independent residential-trades operators of any size who need to know where they truly stand in their market, and acquirers evaluating a market or a target before they commit.
What does it cost?
$3,500 per market report, built to order for a single market. It begins with a short consultation call, and if you move forward, payment is taken securely by card on that call.
How is it delivered?
As a designed PDF intelligence brief built to order for your market, with the data sources documented throughout. Scope and timing are confirmed when you request it.
What markets do you cover?
Any U.S. metro. Each report is assembled from the Echelon database, permit records, and public filings specific to that market.
Know who owns your market
Find out where the work is going, who is capturing it, and what it would take to lead the market yourself.
Request your 15-minute consultation
A 15-minute call to confirm scope. Payment is taken by card on the call if you move forward.
Does the business survive the sale or transfer?
The Quality of License Report is the government-records counterpart to a Quality of Earnings: license integrity, qualifier risk, entity standing, liens, litigation, and regulatory record on a single acquisition target.
See the Quality of License ReportRequest your 15-minute consultation
Tell me about your market below and I will follow up to confirm a time. The call runs about 15 minutes: I confirm scope and answer your questions, and if you move forward, I take payment securely by card on the call.